While virtual and augmented reality has gained lots of attention in recent times, they are not new technologies and have been around for many years. Looking at the progress of the technology over the years, there is no doubt that virtual and augmented reality would have an impact on a lot of industries including the business industry.
How would this technology impact businesses in the nearest future, let’s say ten years? Without wasting much time, let’s take a look at the ways in which virtual and augmented reality would disrupt businesses.
Virtual reality is probably the hottest buzzword in the word of media and entertainment as well as science. In the past few years, the technology has seen significant improvements and applications. With the technology now available to masses the development in the sector has continued to witness a steady rise. In Singapore, Virtual Reality is now one of the most researched technology especially in the field of entertainment. Following are some of the benefits of VR that it can bring to your organization.
HTC Vive Pro is a newly launched version of virtual reality headset. The headset does come with version 2.0 base stations, 2 controllers and a new headphone which boasts higher immersion allow users in making it an upgradable option. HTC Vive Pro is probably the first consumer-focused virtual reality headset and it is backed up by Valve and its mighty Steam marketplace. It entered the market with room-scale tracking and a pair of motion controllers.
This powerful virtual reality headset offers a wonderful experience which cannot be compared with its expensive price and the money to purchase a powerful PC which can power them. HTC Vive Pro has come up with a no-holds-barred premium virtual reality experience that summarizes the development of advanced technology.
It has an upgraded physical headset design with a wonderful look. The previous HTC Vive headset 1.0 was built with a well fitted elastic strap that is meant to keep the headset in position while being comfortable. The challenges users encounter with the previous version of HTC Vive is the weight of the gadget. The headset is heavyweight over the front face which pulls your head forward and possibly could cause some pain on the neck but HTC Vive Pro has good weight distributed strap which ensures an even weight distribution across the head, it reduces the risk of having neck pain.
One of VR’s greatest hurdles is video quality (resolution). From the Google Cardboard to the HTC Vive, 360-degree videos are frequently plagued by choppy frame rates and pixelated images. Previously, it seemed that the answer would be 4K Ultra HD (UHD) cameras that recorded in 360-degrees. After all, don’t 4K videos look brilliant on Netflix and YouTube?
However, despite 4K UHD being heralded as a next-generation recording format, it’s a common misconception that it yields similar results for 2D and 3D. This blog will explain the current limitations in viewing, recording, and streaming technology, as well as the developments that
will finally put the ‘reality’ in Virtual Reality.
Knocking on your doors: Virtual Reality for healthcare. While healthcare is no stranger to technology, it took a while before extensively embracing Virtual Reality. Recent viral articles, such as an English hospice’s use of Virtual Reality to allow the terminally ill to revisit areas, show how effective Virtual Reality for healthcare can be.
We elucidate a few of such applications that caught our eyes!
Professional Training in VR: Preliminary Steps, Look Before You Leap
VizioFly’s trainer, Irwin, is a certified adult trainer and loves teaching. Aside from passionately speaking about VR, he also teaches accounting as an adjunct university lecturer!
Using Virtual Reality for training can cost tens, if not hundreds, of thousands. Prior to making such a weighty decision, some desire to understand Virtual Reality better and see if there are baby-steps that could be made. Such steps can increase understanding and lead to better decision making.
Due to it’s positive track record with governmental VR projects, VizioFly had been invited in April to conduct workshops at the Singapore Civil Service College and the Institute of Adult Learning. The thrust of such workshops was to give participants a basic understanding of 360°, Virtual Reality hardware and production.
Virtual reality has done wonders for the field of medicine, and now it is proving to be an indispensable tool for training purposes as well. It’s no wonder that virtual reality is being used in training programs for the military, for developing virtual prototypes, and even the corporate sector. Here we are going to take a quick look at the many benefits of integrating virtual reality in corporate marketing and training purposes.
An Indispensable Training Tool
The vivid nature of virtual reality makes for an interesting training interface, allowing trainees to interact with multiple environments and objects, and also to meet and interact with other people in the virtual world. Trainers also have the advantage of using either live seminar to make training workshops more interesting or they can use recorded training sessions where the trainees have the advantage of plugging in and getting the information they seek regardless of the time or place. So far, more than 5 million Samsung Gear VR headsets have been sold according to Samsung Electronics America chief Tim Baxter. And that’s just in the US alone. Moreover, around 10 million hours of 360-degree content is viewed through Gear VR by consumers, and this is only the beginning according to industry analysts.
More and more, Virtual Reality is proving to be a technology that is bounded only by one’s creativity.
The standard MOU signing between 2 parties has always been predictable and an occasion for flashing photographs and polite applause. Can this drab event be remodeled into something refreshingly engaging? That was the problem statement from our partner.
After much collaborative brainstorming, we emerged with the idea of doing the signing in Virtual Reality using Google Tilt Brush. To prevent this from being a meaningless scrawling of signatures on a blank VR landscape, we crafted a beautiful VR environment that had our partner’s icons and pictures.
As the signatory donned on the headset, he was thus greeted with the immersive sight of the new hotel (the MOU was for the joint development of a hotel property). As he looked around, he saw an impressive 360° collage of related graphics and media! All he had to do next was to sign at the designated zone under his company’s logo.
Many Singaporeans are getting their first experience of Virtual Reality within a slightly surprising environment – serious corporate events. However, upon closer consideration, it makes abundant sense. If a company is already forking out tens of thousands of dollars for a booth, it’s objectives are clear: (1) draw heavy foot traffic to the booth and (2) expose the traffic to the company’s brand/products. Virtual Reality effectively catalyzes that.
It is a zero-sum game during a corporate event. A rival booth that draws the crowd would whittle away your booth’s traffic. Therefore, serious efforts are being expended in leveraging Virtual Reality for a competitive advantage. If you are new to the game, this article gets you quickly up to speed with the 3 common areas which clients engage VizioFly for!
SMARTPHONE POWERED HEADSETS
The beauty of this space is its easy ubiquity. Create a VR mobile application, download it on a smartphone and place the smartphone within one of the headsets below. Voila! You are VR-ready. Marketers considering distribution would find this option as the most promising.
But wait…have you read Part 1 of this write-up? If you have, read on. If not, you will miss out on a complete picture of the hardware scene!
Samsung Gear VR
Samsung Gear VR is the benchmark for smartphone powered headsets. It popularized the idea that all one needs to enjoy virtual reality is (1) buy a VR headset and (2) slot in your smartphone to double up as the screen.
User experience: Several grades lower than the high-end headsets as the computing power of a smartphone is obviously weaker. The sharpness of the images and fluidity of the experience is dependent upon the smartphone model you use. The best compatible smartphone, S7, provides a good experience and a reasonable degree of immersion. The Samsung Gear VR still has what it takes to impress those who try VR for the first time.
Interactivity: There are no handheld controllers. While some workarounds exist, users generally interact with the environment by tapping on a track-pad which is built on the side of the Gear VR.